Sara Pearson Specter
Owner
Moxie Marketing LLC
513.752.7712

FOR IMMEDIATE RELEASE

Moxie Marketing Awarded Official, National Certification as a Women's Business Enterprise

Cincinnati, OH (September 5, 2002)—Moxie Marketing LLC has received official certification as a Women's Business Enterprise (WBE) by the Women's Business Enterprise National Council (WBENC). WBENC was created in 1997 and is dedicated to enhancing opportunities for WBEs in America's major business markets.

Opened by Sara Pearson Specter in July 2001, Moxie Marketing is a full-service marketing communications company working with a broad range of business-to-business and business-to-consumer companies. Services offered include advertising, copywriting, creative development, event planning, graphic design, media planning, public relations, and strategic planning.

Clients and potential clients of Moxie Marketing will benefit from this national certification if they have established a requirement to outsource a certain percentage of contracts and projects to minority- and women-owned vendors. This certification permits companies to count the dollars they spend with Moxie Marketing toward meeting that initiative.

Through partnerships with women's business organizations throughout the United States, WBENC provides both a national standard of certification and information on certified women's businesses to purchasing managers through an Internet database. WBENC's goal is to foster diversity in the world of commerce. Its programs and policies are designed to expand opportunities and eliminate barriers in the marketplace for women business owners.

Unlike other organizations that merely verify certification provided by other entities, WBENC is the only national organization providing a strict certification process that includes a detailed notarized affidavit, client interviews and site visits. This means companies can confidently award projects to WBEs—like Moxie Marketing—whose certification has been processed with standardized procedures, strictly adhered to by WBENC partner organizations. It also establishes stringent certification standards that help purchasing managers identify bona fide WBEs for accurate reporting of expenditures and utilization rates.

For more information about WBENC, please visit www.wbenc.org. For more information about Moxie Marketing LLC, please visit www.MoxieMarketingLLC.com, or contact Sara Pearson Specter at 513.752.7712, or by email at sara.specter@fuse.net.